Video company Wyzowl annually examines trends and developments in video marketing. In December 2020, the company surveyed 813 marketing professionals and consumers. The results are in the ‘ State of Video Marketing 2021 ‘ and these points Algeria Phone Number stand out. 86% of companies surveyed use video as a marketing tool. This is an increase of 41% compared to 2016. 91% of marketers think video is more important than ever. The corona crisis plays a major role in this. People are watching online video longer and longer. We now watch an Algeria Phone Number average of 18 hours of online video per week. Over the past 3 years, viewing time has increased by no less than 7.5 hours. Increase in use of video marketing 86% of companies surveyed in 2021 will use video as a marketing tool.
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Compared to 2020 and 2019, the figures have remained more or less the same. More and more companies are using video marketing More and more companies and organizations are promoting their products and services with video marketing. That is Algeria Phone Number not surprising, because online video has many advantages, according to various studies. According to Twitter, 82% of its users use videos. This is quite striking because the service is Algeria Phone Number mainly text-oriented. Nevertheless, tweets with text and images appear to perform significantly better. How-to videos continue to be incredibly popular on YouTube. According to the video platform, the demand for ‘how to’ videos is increasing by about 70% every year.
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This offers plenty of opportunities for marketers. Demonstrate products, or make handy step-by-step plans. According to Animoto, people prefer to watch online than read . People buy 4 times faster on product pages with images and sound, the online Algeria Phone Number video platform claims after its own research. This is even more true for millennials. For 80% of them, video is an important buying factor, and they mostly watch video on their phone. Also read: 10 emotional Algeria Phone Number and brilliant videos that you don’t notice are advertising Video is also interesting for service providers. For example, according to LinkedIn , videos are shared 20 times more often on their platform than other types of content .