How to Use WordPress with Facebook’s Open Graph Metadata

Sharing content on social media is a common method of attracting attention to a website. By simply hitting publish in WordPress, Nicaragua B2B List your social profiles get an instant content boost. But what happens when Facebook doesn’t get the right information?  This can be problematic if the featured image is relevant to the text.

In this tutorial, I’ll show you three easy ways to use Facebook Open Graph metadata in WordPress. This will ensure that the popular social media hub collects the correct information when you create a new post on your website.

What is Facebook Open Graph Metadata?

The Open Graph protocol connects website content to Facebook by creating “graph” objects.

Essentially, the Facebook Open Graph protocol extracts metadata from the post for display on its own system. As you can see, Yoast enables Facebook Open Graph metadata for WordPress by default. You really don’t have to do anything more than connect your profile to the website itself.

Add your Facebook admin information and Insights data.  To do this, you will need an App ID from Facebook via the Developer Portal.

Use Facebook Open Graph

Another easy to use plugin is the Facebook Open Graph, Google+ and Twitter Card Tags tool. What makes this one stand out is the fact that it implements a variety of social identifiers, including Facebook.

Essentially, one plugin will satisfy the needs of three social media sites.

Install and activate the Facebook Open Graph plugin. Make sure you select the correct item. There will be a variety of choices, and you don’t want to get lost in this tutorial by installing a different feature.

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This page will contain a long list of tags shared with Facebook. Titles, URLs, images and more can be toggled on and off by clicking the checkboxes.

By default, relevant information for your articles is already available. For now, it may be best to just leave the default settings until you’re more comfortable making custom changes.

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